Nike Chinese New Year Advertisement

Nike promotes a 2020 cultural ad for the Chinese New Year which displays the respect Chinese have for their elders in a comedic way. The ad is different for the company and catches the attention because it is so unlike the normal ads produced by the athletic company. In this ad, a niece is supposed to respect her mother’s wishes and not take money from her aunt, whom she out runs in Nike sneakers. At the end, the aunt is the one wearing Nike sneakers and the chase to give the niece the envelope containing money continues.